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Are you a solopreneur feeling the summer time squeeze? Discover 6 smart, lean actions to keep clients and revenue flowing. Get practical strategies to boost your 1-1 services or online programmes and make this your best summer yet.
Struggling with your email newsletter schedule? Discover the perfect sending times for service-based businesses. I share what times I send my email newsletter and why. I also cover what to do with your schedule when you are in sales mode.
Struggling to grow your email list? Discover how Emma got 100+ subscribers from LinkedIn in just a week! Learn her strategy for targeted lead magnets and course launches in 2025.
I’ve been reviewing 2024 and I think it’s been my most up-and-down year in business yet. There were times when I felt on top of the world and also a big chunk of time where I felt flat and couldn’t seem to find my entrepreneurial groove. Read on for the full breakdown of Highs, Lows and Learnings by quarter.
To help you improve your open rates, I’ve compiled a list of my best performing subject lines from November 2024. Take note of the wording, length and my sparing use of emoji.
Every quarter I do a quarterly business review where I assess my business in terms of what’s going well and what’s not going well. This includes financials but also how I’m feeling personally. In this blog I’m sharing my review from July - September 2023. I use seven questions in my review and I’m sharing the answers with you in the blog - nothing is held back!
Alongside email marketing, I used Instagram, Facebook and LinkedIn to promote and make sales of my new marketing subscription service, The Spark. In this blog I share the strategy I used across those channels and the results I got in terms of engagement and sales.
In July 2023, I launched a new marketing subscription service called The Spark. This was a brand new business model for me as I had never offered an online subscription before. In this blog, I share the basics of how I launched this new subscription service to my email list.
Despite Easter holidays and school closures, I doubled down this April and had a great month in terms of sales. I launched and sold a new 30 day group programme and I sold tickets to my first ever in-person event. I also kept up with client commitments and thanks to the kids club at my gym, made it to my four gym sessions every week. Here’s 3 tips you can apply right now to help you keep your business on track and make sales when you have limited time available to work.
Every quarter I review my business using these 7 questions. The answers determine how successful my business is and it’s not all related to making money. I’m sharing my report from Q1 2023 and the 7 questions you can use in your quarterly business review.
As an ambitious entrepreneur, this surprising productivity hack has a direct effect on my energy levels and success. This is the ultimate productivity hack and it’s nothing you’ve read before in time management books. It can take as little as 5 minutes a day.
After an intense couple of weeks in my business where I did a LOT of visibility raising activity, how do I make time to rest and restore? I share how I balance intense periods of activity with space to protect my health and wellness to show up as the best entrepreneur I can be.
I was interviewed live on the Neil Oliver show on GB News about how as entrepreneurs and parents, we can “have it all”. This is part of my story that I shared in that 8 minute segment.
Over the past three years, I’ve worked out how to protect my quality time with family whilst growing a successful business that brings in more money than my old job. Here I share the 6 steps I took to hit a 6-figure annual turnover working maximum 20 hours a week.
Which marketing channel brings in the most leads? I discuss Instagram marketing vs email marketing and which is a better ROI for your time.
Spoiler alert: The biggest mistake I see online business owners making at the moment is putting most of their creative energy, time and budget into social media. Here’s a different way to do your content marketing which will save you hours of time.
Improve your mindset in 15 minutes with these proven positive psychology tools for business owners.
When I started my online marketing business, I always wanted to take summer off. Did I succeed in August 2022? Here’s my August 2022 business review.
The thing about LinkedIn is it’s a social media channel just like Facebook and Instagram and that means you are a slave to the algorithm just as you are on those other channels. Taking into account what LinkedIn has said about its algorithm, in this blog I describe 9 ways to increase your LinkedIn post engagement organically for free.
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I’ve been talking a lot about how great email marketing is lately and I thought it was time I backed up my enthusiasm with some stats. I went looking around the Internet in search of the ROI figures for email marketing in 2020 and to find what the email pros are doing to get the best results. Here are my findings.